How to make it as a YouTuber

Vlogger Henry Gibson is the brains behind Teen Car Reviews. In this guest post, he tells Just Recruitment how it’s done

By Henry Gibson

Everything is set. The cameras are rolling. The microphone pinned to my sweater is already picking up every crack and rustle. There’s a brand-new car behind me that hundreds of experts have reviewed online and in print. Now it’s my turn. I draw breath, shaping up to deliver my opening line. And… an incoherent stream of nonsense comes out of my mouth.

I messed up my line, again. Oops.

    ...if you’re going to make it as a vlogger, you need to feel passionate about your subject matter.  

This is a regular occurrence when I’m filming for my YouTube channel Teen Car Reviews. But it’s all a part of the experience of becoming a vlogger. And just in case you think that’s a tricky thing to achieve, let me talk you through the surprisingly straightforward process of setting up a YouTube channel, creating engaging content and garnering a following.

First things first: if you’re going to make it as a vlogger, you need to feel passionate about your subject matter. I started Teen Car Reviews because I love cars, and I love speaking about them just as much. I draw on this enthusiasm to produce great content that’s entertaining and informative. Oh, and I’d like to make millions of pounds through advertising revenue. Obviously.

It’s simple to set up your YouTube channel. Just head to the platform and create an account. Then, to give a bit of atmosphere, think about developing a visual identity with a logo or colour scheme. That brings an air of professionalism, which means viewers are more likely to trust that you know what you’re talking about.

When choosing a name for your channel, I’d recommend going for something that is simple to understand and catchy. I chose Teen Car Reviews because it’s descriptive and highlights my unique selling point – though I don’t know what I’ll do when I hit my twenties. Maybe I’ll rebrand.

Talking about my age, my biggest challenge was securing cars to review. My advice is: don’t ask, don’t get. Just be confident and you can achieve anything, even getting hold of test cars when you’re a 14-year-old kid. It’s worked so far for me, with brand-new cars coming my way from Suzuki, Land Rover and independent 4x4 specialist Exmoor Trim.

You may think I’d need big cameras and fancy lights to do justice to these vehicles, but I haven’t found that at all. My first six videos were recorded on my Dad’s iPhone and edited in iMovie. I’ve been using Final Cut Pro to edit more recently. It’s a great piece of software, but comes with a hefty £300 price tag, so maybe something you work up to as your channel gets more views.

Whatever equipment you use, you have to produce videos that people want to watch. They have to capture the viewers’ attention and make them keep coming back for more. Don’t worry if you mess up your lines or forget what to say. Just do it again. And again, if need be.

    Stick with it. Be prepared to grow an audience over time. Good things come to those who wait.  

My main advice is: enjoy the experience! I remember when I visited the Exmoor Trim workshop. Filming the video was amazing but walking around the factory was even more incredible: it took my breath away to see the skill and dedication that goes into crafting a high-quality product.

That’s a valuable lesson if you want to make it as a YouTuber. You have to be indefatigable and not take no for an answer. If you give up when one of your videos doesn’t get many views, you’re never going to get anywhere. Stick with it. Be prepared to grow an audience over time. Good things come to those who wait.

It really isn’t hard to set up a YouTube channel like mine. All you need is a good idea, a smartphone or camera and some basic editing skills and you’ll be posting viral internet content in less time than it takes me to fluff my opening lines.

On which subject, I ought to wrap this up. I’m filming tomorrow, and still don’t know what I’m going to say when the camera starts rolling…

Published: 17 May 2019

© 2020 Just Recruitment Group Ltd

If you enjoyed this article, you may like: Just Testing: Subaru Outback 2.5i SE Premium Lineartronic

You may also want to read: Being quarantined in China shouldn't be so much fun, but it is!

Jobs currently available

New job
Internal Sales Executive
Sector: Sales
Salary: £28,000 - £35,000 per annum
Location: Ipswich
Role: Full Time
Contract: Permanent
Job ref: JC30
About the role

Just Recruitment is working with a growing business in Ipswich, looking to add an Internal Sales Executive to their team.

The Internal Sales Executive will play a crucial role in driving the company's growth by developing and executing strategic sales plans, expanding the customer base, and ensuring high levels of customer satisfaction. This role is essential for achieving the company's sales targets and maintaining its competitive edge in the market.

Duties include:

  • Carrying out outbound sales calls to meet sales targets.
  • Managing client sales appointments.
  • Client/Customer upsell and cross-sell.
  • Securing new sales orders via quotations, proposals and trials.
  • Continuously develop sales pitch and processes.
  • Identifying and targeting opportunities to expand the customer base.
  • Building and maintaining strong relationships with existing clients.

You will need to be a highly motivated, proactive, and results-driven business development professional with a strong commitment to customer satisfaction, integrity, and innovation. You should excel at building and maintaining relationships and actively contribute to the wider growth of the business.

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more
Sales Negotiator (9-month contract)
Sector: Sales
Location: Earls Colne, Colchester, Essex
Role: Full Time
Contract: Permanent
Job ref: JC29
About the role

Just Recruitment is working with a well-regarded, market-leading business on the outskirts of Colchester that is seeking a Sales Negotiator to join its stable team.

The key purpose of this role is to achieve and exceed sales conversion targets from quotations, whilst maintaining high levels of customer satisfaction and engagement.

You will be responsible for the accurate updating of CRM and pricing systems too.

Key duties include:

  • Contacting clients by phone or email to follow up on quotations with a view to securing orders for the business.
  • Ensuring internal systems are updated accordingly with accurate and current information.
  • Negotiating with customers — listen to objections, understand requirements, and provide appropriate solutions.
  • Developing relationships with key customers, influencers, and decision-makers within the industry.
  • Using the bespoke pricing software to review and amend quotations in line with company processes.
  • Performing other tasks and duties as reasonably requested by the Sales Office Manager.

Role requirements include:

  • Professional and confident communication skills, both written and verbal.
  • Diligent and proactive in following up on quotations and capturing feedback.
  • Positive, “can-do” attitude and solution-oriented mindset.
  • Reliable, self-motivated, and able to work methodically under pressure.
  • Reasonable level of computer literacy, including Microsoft Office Suite; training provided for in-house systems.
  • Ability to manage multiple tasks, prioritise and remain organised.

Please note that, due to the company location, you must have access to your own transport.

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more
Sales Negotiator
Sector: Sales
Location: Earls Colne, Colchester
Role: Full Time
Contract: Permanent
Job ref: JC28
About the role

Just Recruitment is working with a well-regarded, market-leading business on the outskirts of Colchester that is seeking a Sales Negotiator to join its stable team on a full-time, permanent basis.

The key purpose of this role is to achieve and exceed sales conversion targets from quotations, whilst maintaining high levels of customer satisfaction and engagement.

You will be responsible for the accurate updating of CRM and pricing systems too.

Key duties include:

  • Contacting clients by phone or email to follow up on quotations with a view to securing orders for the business.
  • Ensuring internal systems are updated accordingly with accurate and current information.
  • Negotiating with customers — listen to objections, understand requirements, and provide appropriate solutions.
  • Developing relationships with key customers, influencers, and decision-makers within the industry.
  • Using the bespoke pricing software to review and amend quotations in line with company processes.
  • Performing other tasks and duties as reasonably requested by the Sales Office Manager.

Role requirements include:

  • Professional and confident communication skills, both written and verbal.
  • Diligent and proactive in following up on quotations and capturing feedback.
  • Positive, “can-do” attitude and solution-oriented mindset.
  • Reliable, self-motivated, and able to work methodically under pressure.
  • Reasonable level of computer literacy, including Microsoft Office Suite; training provided for in-house systems.
  • Ability to manage multiple tasks, prioritise and remain organised.

Please note that, due to the company location, you must have access to your own transport.

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more
Accounts Assistant (1 year contract)
Sector: Accountancy, Banking and Finance
Location: Braintree
Role: Full Time
Contract: Permanent
Job ref: JC8
About the role

Just Recruitment is working with a growing business in Braintree, looking to add an Accounts Assistant to their team.

You will be responsible for maintaining all records required for the accurate operation of the sales and purchase ledgers, including the daily entry and reconciliation of cash.

Duties include:

  • Entering daily cash from multiple bank accounts and reconciling on a daily basis.
  • Processing daily sales invoices in a timely and accurate manner.
  • Dealing with the despatch team to reconcile any discrepancies.
  • Processing of Purchase Ledger Invoices, ensuring they are accurate, matched to the delivery notes, and as per the terms agreed.
  • Ensuring the invoices are coded correctly and in line with company policy.
  • Reconciling all supplier statements and agreeing the Creditors Report monthly, correcting any discrepancies with suppliers, and in line with company policy.
  • Raising and processing monthly payment runs for Purchase Ledger invoices, both in domestic and foreign currencies.
  • Working closely with Customer Service and Warehouse departments to ensure excellent communication is adhered to at all times and a high level of
  • Customer Service is given at all times.
  • Assisting the Accounts Manager and CFO with any other tasks to ensure the smooth running of the accounts department within the company.

Hours: Monday – Friday, 9.00am - 5.30pm.

Please note the company can offer full or part-time hours!

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more