How to establish a presence in the digital age

If you want a job, you need to establish your professional identity online. Here’s how to go about it

By Sophie Cole

Your lack of online presence might be hindering your job prospects. Yes, you read that right. While 68 per cent of adults have a Facebook profile, just 29 per cent of 18 to 29 year olds are present on networking site LinkedIn.

    ...although you may feel as if you spend most of your life online, you probably need to be a lot smarter about using that time...  

The implications are clear: although you may feel as if you spend most of your life online, you probably need to be a lot smarter about using that time to boost your professional prospects.

So, how can you create and curate an online presence that shows you in the best possible light? We picked the brains of Just Recruitment’s experts to find out.

Post wisely, post regularly

Abigail Webb, business manager at Just Recruitment Group Ltd, says that posting in the right places is crucial to boosting your digital profile.

Facebook may be the first place you think of posting your thoughts, but it’s not the best place to share professional ideas,” she says. “Networking sites like LinkedIn help you connect with people in your field. You should use this platform to share intelligent commentary on topics that are relevant to your area of professional expertise.”

Ms Webb also advises posting regularly to your professional social media pages. “Even if you don’t feel confident creating content, share the things you’re reading. It could be an interesting piece of journalism, a blog post that says something unique, amusing or relatable about your industry or even just an inspiring quote. If people see your name popping up regularly on their feeds next to interesting reads, you’re more likely to forge new connections.”

Add well-judged BTL comments

Jody Collings, a senior consultant at Just Recruitment, advises that below the line (BTL) comments can get you involved in productive conversations – provided you engage carefully and sensibly.

“Share your thoughts on what people in your network are posting,” she says. “Even if it’s just to say you’ve really enjoyed someone’s work, below the line comments are a highly effective tool for getting yourself noticed.

“The people posting will also be pleased, as the more BTL comments they receive, the higher their profile on the platform will be.”

Engage with people, don’t just connect

It isn’t enough just to connect with people on LinkedIn, says Peter Foy, a director at Just Recruitment.

“Use personal messages judiciously,” he advises. “When you connect with someone, follow up with a message and try to strike up a conversation. Likewise, if you’re notified that someone has checked out your profile [LinkedIn has a tool that shares such information via your profile page, giving even more information to Premium subscribers], drop them a note to thank them for their interest and ask if they’d like to connect.

“You should treat these conversations as you would face-to-face networking,” he continues, “Try to find common ground, which could be that you work in the same industry or are at a similar stage in your career, or could be a shared hobby or volunteering experience. If you haven’t got anything in common, find something that they’ve shared or created and use that as a talking point.”

Always be interested in making connections

It can sometimes seem as if the people wanting to connect with you online are rather random, and you should definitely be cautious about linking in with people who don’t seem bona fide.

    “It’s a maxim of the recruitment industry that no contact is ever wasted,”...  

That said, Just Recruitment director Emma Kershaw says you should always keep an open mind.

“It’s a maxim of the recruitment industry that no contact is ever wasted,” she says. “If someone wants to connect with you online, don’t refuse simply on the grounds that they’re not useful to you now. You never know when they’ll be in a position to advance your career. So unless someone seems dodgy, in which case you should absolutely ignore their request, I’d say it’s worth accepting their invitation, just in case.”

Abigail Webb agrees. “The power of LinkedIn is that each connection plugs you into an ever wider network,” she concludes. “The way to capitalise on your involvement with the platform is to engage, connect, and demonstrate your quality.

“That way, people will notice you, which is why they’ll bear you in mind when they’re looking for their next hire.”

Published: 10 July 2019

© 2019 Just Recruitment Group Ltd

If you enjoyed this article, you may like – How to avoid slipping up on social media

You may also enjoy – The Just Recruitment guide to fashion

Jobs currently available

New job
Goods In and Despatch Person
Sector: Warehouse
Salary: £10.00 - £11.00 per hour
Location: Colchester
Role: Full Time
Contract: Permanent
Job ref: 909243
About the role

Just Recruitment is recruiting for a goods in and despatch person with some QC experience on behalf of a company based in Colchester.

You will be responsible for booking in and booking out all deliveries for the company. Competent skills in use of computers and Excel is essential for this position.

Aim:

To assist the two Production Managers with the coordination and control of all goods in and out process, for all departments. Excellent communication between departments is necessary.

Responsibilities:

  • Oversee all goods arriving and being despatched from the factory in an orderly manner
  • Quality control of all products leaving and entering the factory from finishers or being sent directly to clients
  • Compiling pallets lists using Excel
  • Keep the despatch list up to date for purchasing and sales information
  • Collate all the delivery notes for the purchasing dept to collect and check them against the purchase order and mark that they have arrived

Characteristics:

  • Meticulous attention to detail, alongside a high level of accuracy
  • Keeping work area clean and tidy
  • Self-motivated
  • Good time management skills with the ability to prioritise simultaneous multiple tasks
  • Ability to read CAD drawings desirable but not essential
  • Forklift licence preferred
Read more
New job
Machine Operator/Assembler
Sector: Engineering and Manufacturing
Salary: £18,000 - £20,000 per annum
Location: Sudbury
Role: Full Time
Contract: Permanent
Job ref: 909240
About the role

Just Recruitment is looking for a Machine Operator/Assembler for a client based on the outskirts of Sudbury.

The role will involve the following skills:

  • Assembly of timber staircases from in-house manufactured components.
  • Working to daily/weekly deadlines.
  • Assisting with machining standard parts for staircase assembly.
  • Assisting team with loading and despatching finished goods and making the necessary despatch records.
  • Use of a variety of hand and power tools including power screw drivers and nail guns.
  • Application of specialist adhesives.
  • The use of special stair press, squares and other measuring tools to ensure that products are put together accurately and consistently.
  • Machine setting: loading of cutting tools to magazine and placing work holding equipment on machine bed.
  • Loading of work-piece blanks to machine table using laser alignment system or other stop/location devices where necessary.
  • Machine operation: Exercising awareness whilst machines are ‘in cycle’, clearing of waste and offcuts and remaining watchful for other employees approaching the area where the machines are in ‘automatic operation’.

In addition, candidates should be:

  • Physically fit and be able to carry out this task across the entire working day.
  • Able to lift and carry parts and materials and be experienced in group lifting activities when the need arises.
  • Comfortable with handling workshop documentation, adhering to established works procedures and eventual involvement in computer-based data entry.
  • Have a familiarity with timber machining and how cutter rotation, in and out paths can Additional skills in first aid, H&S, manual handling (maybe with supporting vocational qualifications) or fork truck driving will also be noted.
  • Reading component data from workshop documentation including drawings and cutting lists.
  • Carrying out daily/weekly/monthly maintenance and cleaning of machinery to keep in good working order.
  • Any candidate who has had prior experience of CNC machining of timber components will be of interest

Monday to Friday 8am-4.30pm

Free Parking

20 days plus bank holidays

Standard gov pension scheme.

Read more
New job
Sales Executive £40k OTE plus Company Car
Sector: Sales
Location: Colchester
Role: Full Time
Contract: Permanent
Job ref: 906139
About the role

Just Recruitment is delighted to be representing a company based on the outskirts of Colchester, they are looking for a new member of the sales team. 

Are you a driven sales person looking for a new business role? 

Would you like to self manage your day, drive your own leads and develop new business? 

Would you like to work in a role where you have autonomy? 

The package offered includes a basic salary and commission, this is uncapped and the average sales person is earning in excess of £40k.

As well as a good financial package you will have 20 days holiday plus bank holidays, staff benefits, an excellent working environment and the opportunity to progress. 

You will also have a fully expensed company car! 

Your normal working hours will be Monday to Friday 9 - 5:30 but this role does require some travel and 1 night away away from home (Thursday night - fully expensed and meals included)

You must possess the following skills and attributes:

  • Excellent communications skills.
  • Be able to communicate at all levels as you will need to deliver information to stakeholders.
  • Excellent IT skills.
  • A real desire to be successful.
  • Outgoing, bright personality.
  • It would be beneficial to have but not essential.
  • Sales experience.

This is an excellent opportunity to build a successful career, its all about you!

Please note that due to the nature of the role and travel required you must have a full clean driving licence and be prepared to stay away from home 1 night a week (Thursday). 

Read more
New job
Payroll Assistant
Sector: Accountancy, Banking and Finance
Salary: £19,000 - £23,000 per annum
Location: Norfolk – Norwich
Role: Full Time
Contract: Permanent
Job ref: 909231
About the role

Our client, a leading independent accountancy firm are looking to recruit a Payroll Administrator to join their practice in Norfolk

This role may be suitable for you if you have previously been involved in the preparation of payrolls (ideally within a bureau environment) and if you have a keen interest in further developing your skills and becoming part of a busy payroll bureau.

The available position is working within the Business and Private Team in the payroll bureau, assisting with the processing of client payrolls which vary in frequency (weekly, monthly, 2/4 weekly) and in size (1 to 100+ employees). 

You will have the opportunity to get involved in all aspects of the payroll function and will have the potential to progress with increased responsibility for clients. We are looking for a candidate with good communication skills, who enjoys working as part of a team, has the ability to organise their workload and an appetite for learning and development.

Addresses, discusses and advances conclusion in respect of technical and audit issues identified during the course of the audit

Controls the audit in relation to timescales, budgets and risk managements procedures

Provides feedback through regular communication and timely assignment appraisal

To be conserved for the role you will have:

  • SAGE and / or Payroll Professional (formerly known as Star) experience.
  • Xero / Quickbooks payroll experience.
  • Background in working in a payroll bureau environment
Read more
New job
Grinding Operator - Days
Sector: Engineering and Manufacturing
Salary: Discussed on application
Location: Braintree
Role: Full Time
Contract: Permanent
Job ref: 909224
About the role

Just Recruitment is recruiting for a GRINDING OPERATIVE for their client based in Braintree, Essex.

This is a rewarding role and will appeal particularly to applicants who have basic cylindrical grinding experience and who thrive on challenges.

This role is varied with opportunities to enhance exiting skills and learn new, training will be provided as required.

Scope:

  • Experience of precision or Tool room grinding.
  • Knowledge of cylindrical grinding principles.
  • Proven engineering background in a similar environment.
  • Willingness and ability to work as part of a team.
  • Must be physically fit as repetitive lifting/moving is required.

Role:

  • Ideally similar background in manufacturing, production and grinding-based roles, would be advantageous but not essential.
  • Use of pre-set meters and gauges to check conformity of product.
  • A willingness to learn and constantly improve.
  • Good team worker.

Hours of Work:

Day Shift:

  • Monday – Thursday: 7.30am – 16.00pm.
  • Friday: 7.30am – 15.00pm 39 hours per week.

Additional hours at overtime rate are available to suit business demands.

Read more