How to establish a presence in the digital age

How to establish a presence in the digital age

If you want a job, you need to establish your professional identity online. Here’s how to go about it

By Sophie Cole

Your lack of online presence might be hindering your job prospects. Although you may feel as if you spend most of your life online, you probably need to be a lot smarter about using that time to boost your professional prospects.

...although you may feel as if you spend most of your life online, you probably need to be a lot smarter about using that time...  

So, how can you create and curate an online presence that shows you in the best possible light? We picked the brains of Just Recruitment’s experts to find out.

Post wisely, post regularly

Bridie James, Business Manager at Just Recruitment Group Ltd, says that posting in the right places is crucial to boosting your digital profile.

Facebook may be the first place you think of posting your thoughts, but it’s not the best place to share professional ideas,” she says. “Networking sites like LinkedIn help you connect with people in your field. You should use this platform to share intelligent commentary on topics that are relevant to your area of professional expertise.”

Ms James also advises posting regularly to your professional social media pages. “Even if you don’t feel confident creating content, share the things you’re reading. It could be an interesting piece of journalism, a blog post that says something unique, amusing or relatable about your industry or even just an inspiring quote. If people see your name popping up regularly on their feeds next to interesting reads, you’re more likely to forge new connections.”

How to establish a presence in the digital ageAdd well-judged BTL comments

Jody Collings, also a Business Manager at Just Recruitment, advises that below the line (BTL) comments can get you involved in productive conversations – provided you engage carefully and sensibly.

“Share your thoughts on what people in your network are posting,” she says. “Even if it’s just to say you’ve really enjoyed someone’s work, below the line comments are a highly effective tool for getting yourself noticed.

“The people posting will also be pleased, as the more BTL comments they receive, the higher their profile on the platform will be.”

Engage with people, don’t just connect

It isn’t enough just to connect with people on LinkedIn, says Peter Foy, a Director at Just Recruitment.

“Use personal messages judiciously,” he advises. “When you connect with someone, follow up with a message and try to strike up a conversation. Likewise, if you’re notified that someone has checked out your profile [LinkedIn has a tool that shares such information via your profile page, giving even more information to Premium subscribers], drop them a note to thank them for their interest and ask if they’d like to connect.

“You should treat these conversations as you would face-to-face networking,” he continues, “Try to find common ground, which could be that you work in the same industry or are at a similar stage in your career, or could be a shared hobby or volunteering experience. If you haven’t got anything in common, find something that they’ve shared or created and use that as a talking point.”

Always be interested in making connections

It can sometimes seem as if the people wanting to connect with you online are rather random, and you should definitely be cautious about linking in with people who don’t seem bona fide.

“It’s a maxim of the recruitment industry that no contact is ever wasted,”...  

That said, Peter Foy says you should always keep an open mind.

“It’s a maxim of the recruitment industry that no contact is ever wasted,” he says. “If someone wants to connect with you online, don’t refuse simply on the grounds that they’re not useful to you now. You never know when they’ll be in a position to advance your career. So unless someone seems dodgy, in which case you should absolutely ignore their request, I’d say it’s worth accepting their invitation, just in case.”

Bridie James agrees. “The power of LinkedIn is that each connection plugs you into an ever-wider network,” she concludes. “The way to capitalise on your involvement with the platform is to engage, connect, and demonstrate your quality.

“That way, people will notice you, which is why they’ll bear you in mind when they’re looking for their next hire.”

 

If you enjoyed this article, you may also like:
How to avoid slipping up on social media
Everyone preparing for a job interview needs to read this

 

Published: 5 November 2025
© Copyright Just Recruitment Group Ltd 2025

Jobs currently available

New job
Sales Negotiator (9-month contract)
Sector: Sales
Location: Earls Colne, Colchester, Essex
Role: Full Time
Contract: Permanent
Job ref: JC29
About the role

Just Recruitment is working with a well-regarded, market-leading business on the outskirts of Colchester that is seeking a Sales Negotiator to join its stable team.

The key purpose of this role is to achieve and exceed sales conversion targets from quotations, whilst maintaining high levels of customer satisfaction and engagement.

You will be responsible for the accurate updating of CRM and pricing systems too.

Key duties include:

  • Contacting clients by phone or email to follow up on quotations with a view to securing orders for the business.
  • Ensuring internal systems are updated accordingly with accurate and current information.
  • Negotiating with customers — listen to objections, understand requirements, and provide appropriate solutions.
  • Developing relationships with key customers, influencers, and decision-makers within the industry.
  • Using the bespoke pricing software to review and amend quotations in line with company processes.
  • Performing other tasks and duties as reasonably requested by the Sales Office Manager.

Role requirements include:

  • Professional and confident communication skills, both written and verbal.
  • Diligent and proactive in following up on quotations and capturing feedback.
  • Positive, “can-do” attitude and solution-oriented mindset.
  • Reliable, self-motivated, and able to work methodically under pressure.
  • Reasonable level of computer literacy, including Microsoft Office Suite; training provided for in-house systems.
  • Ability to manage multiple tasks, prioritise and remain organised.

Please note that, due to the company location, you must have access to your own transport.

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more
New job
Sales Negotiator
Sector: Sales
Location: Earls Colne, Colchester
Role: Full Time
Contract: Permanent
Job ref: JC28
About the role

Just Recruitment is working with a well-regarded, market-leading business on the outskirts of Colchester that is seeking a Sales Negotiator to join its stable team on a full-time, permanent basis.

The key purpose of this role is to achieve and exceed sales conversion targets from quotations, whilst maintaining high levels of customer satisfaction and engagement.

You will be responsible for the accurate updating of CRM and pricing systems too.

Key duties include:

  • Contacting clients by phone or email to follow up on quotations with a view to securing orders for the business.
  • Ensuring internal systems are updated accordingly with accurate and current information.
  • Negotiating with customers — listen to objections, understand requirements, and provide appropriate solutions.
  • Developing relationships with key customers, influencers, and decision-makers within the industry.
  • Using the bespoke pricing software to review and amend quotations in line with company processes.
  • Performing other tasks and duties as reasonably requested by the Sales Office Manager.

Role requirements include:

  • Professional and confident communication skills, both written and verbal.
  • Diligent and proactive in following up on quotations and capturing feedback.
  • Positive, “can-do” attitude and solution-oriented mindset.
  • Reliable, self-motivated, and able to work methodically under pressure.
  • Reasonable level of computer literacy, including Microsoft Office Suite; training provided for in-house systems.
  • Ability to manage multiple tasks, prioritise and remain organised.

Please note that, due to the company location, you must have access to your own transport.

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more
Accounts Assistant (1 year contract)
Sector: Accountancy, Banking and Finance
Location: Braintree
Role: Full Time
Contract: Permanent
Job ref: JC8
About the role

Just Recruitment is working with a growing business in Braintree, looking to add an Accounts Assistant to their team.

You will be responsible for maintaining all records required for the accurate operation of the sales and purchase ledgers, including the daily entry and reconciliation of cash.

Duties include:

  • Entering daily cash from multiple bank accounts and reconciling on a daily basis.
  • Processing daily sales invoices in a timely and accurate manner.
  • Dealing with the despatch team to reconcile any discrepancies.
  • Processing of Purchase Ledger Invoices, ensuring they are accurate, matched to the delivery notes, and as per the terms agreed.
  • Ensuring the invoices are coded correctly and in line with company policy.
  • Reconciling all supplier statements and agreeing the Creditors Report monthly, correcting any discrepancies with suppliers, and in line with company policy.
  • Raising and processing monthly payment runs for Purchase Ledger invoices, both in domestic and foreign currencies.
  • Working closely with Customer Service and Warehouse departments to ensure excellent communication is adhered to at all times and a high level of
  • Customer Service is given at all times.
  • Assisting the Accounts Manager and CFO with any other tasks to ensure the smooth running of the accounts department within the company.

Hours: Monday – Friday, 9.00am - 5.30pm.

Please note the company can offer full or part-time hours!

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more
Field Service Engineer (South)
Sector: Engineering and Manufacturing
Location: South
Role: Full Time
Contract: Permanent
Job ref: 913747
About the role

Just Recruitment is working with a growing business, at the forefront of their sector, looking to add a Field Service Engineer to their team - covering a patch in the South - you can be based anywhere in the South of the UK.

The key purpose of this role is to be responsible for the Installation, Commissioning, service, repair, breakdown, and maintenance of the company’s range of capital equipment in a variety of environments, located in the South of the UK.

Duties include:

  • Duties include installing, commissioning, maintaining, and fault‐finding a wide range of both manufactured and third‐party equipment.
  • Providing user training to end clients when required.
  • Providing feedback to customers on any issues identified during commissioning, maintenance, or fault‐finding visits.

To be considered for this exciting role, you must be able to demonstrate a background working in a field service or technical support role, gained within a capital equipment environment. You should be qualified to a minimum of level 3 or above in electrical installation/engineering/maintenance or another relevant technical discipline with 3 years’ experience. Alternatively, a gold card electrician would be considered along with 2391 testing and inspection.

Applicants are welcome from a wide range of equipment backgrounds.

You must have impeccable customer service skills and a confident and professional manner in customer-facing environments.

Key requirements include:

  • Previous experience of performing in a technical field service team
  • Clear and concise written and spoken communication skills
  • Ability to present information in a structured and balanced way
  • Good working knowledge of Word and Excel
  • Ability to work as part of a team
  • Positive ‘can‐do’ attitude
  • Problem solver ‐ ability to engineer solutions on the job
  • Ability to work and manage in a high‐pressure environment
  • Work autonomously, taking initiative to resolve customer issues
  • Willing to travel and work unsociable hours when needed
  • Some overnight stays are required

This is an excellent opportunity to join a world-class organisation.

You will be joining a national team of Field Service personnel who take great pride in their work and who aim to build upon long-term relationships with customers.

You will be continually challenged as you are exposed to new technologies. You will receive constant support and guidance from senior management, and your technical knowledge will be furthered through training courses.

For those with the desire, there are opportunities to progress your career within the department and into the wider company.

In return, you will receive ongoing, industry-recognised product training as new products are introduced. You will also enjoy a generous remuneration package, including a competitive salary, company healthcare, a contributory pension scheme, a phone, and a laptop, as well as excellent opportunities for career progression within a market-leading organisation.

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more
Production Operator
Sector: Production and Stock Control
Salary: Discussed on application
Location: Witham, Essex
Role: Full Time
Contract: Permanent
Job ref: TB30
About the role

Just Recruitment is seeking a Production Operator for a company based in Witham, Essex.

Working hours are Monday to Friday, 6.00am to 2.30pm, with occasional 12-hour shifts required to cover holidays and peak periods.

Role will involve:

  • Carrying out the safe and efficient operation of equipment to prepare products
  • Undertaking dispatch checks and reporting any discrepancies to the Team Leader
  • Completing all necessary record-keeping on the computer
  • Operating filling equipment
  • Movement/sampling of the product to the final store as instructed
  • General cleanliness of production areas, conveying equipment, coolers, etc.
  • Maintaining high levels of cleanliness in all work areas, ensuring correct procedures are followed and documented, where applicable

Skills/Abilities include:

  • Able to determine colour differences by eye
  • Self-motivated and able to work under own initiative
  • Computer literate
  • Quality awareness
  • Adaptable and flexible
  • Good people skills
  • Literate and numerate
  • Team player

Experience in production line operations in the food and beverage sector and knowledge of HACCP would be advantageous.

Excellent company benefits include:

  • Automatic entry into pension scheme after 3 months 4% employee, 6% employer contributions, going up to a maximum of 8% company contribution
  • You automatically qualify for Death in Service benefit which is 4 x basic annual salary
  • Health Cash Back Plan
  • Gym subsidy and cycle to work scheme
  • Benefits hub with access to discounts from various retailers
  • Loyalty awards scheme

 

Just Recruitment acts as an employment agency for permanent roles.
We are an equal opportunity employer and welcome applications from all suitable candidates.

 

Read more